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And by social, I mean, not only are they talking a lot, but with the prevalence of social technology, they are well connected. Consumers are now able to receive and transmit information more easily and instantaneously than ever before, which has transformed the way they buy products and services. Consumers no longer … See more The mobility of consumers, coupled with the ability to shop on their smartphones or tablets makes the modern shopping experience one that … See more 65 million Americans use mobile or location based services (source: Pew). The proportion of smartphone owners using location-based services has grown almost 35% in less … See more A SoLoMo marketing strategy has the customer experience at the very heart. Increasingly, consumers want to be part of the process. Most marketers are conditioned to “sell”. Traditional marketing is about determining … See more So, how is SoLoMo different? The opportunity is found in creating a dynamic, relevant customer experience by: 1. Linking the three … See more WebJan 9, 2024 · Mobility describes customers and prospects interacting with mobile devices and the context in which those interactions occur. This includes frequency of usage of an … WebNov 8, 2024 · Trend No. 2: EVs usher in a generational shift in mobility. Trend No. 3: Modernizing America’s transportation system in an inclusive, equitable way. Trend No. 4: Making America’s transportation network more resilient. Trend No. 5: Turbocharging digital and technology innovation. Looking ahead. gems crash bandicoot